From Farm to Flavor
From Farm to Flavor: The Sustainable Journey of Mawwal Shisha Molasses
At Mawwal, we believe that great flavor begins long before a bowl is packed or coals are lit. It starts in the soil. It grows under the Lebanese sun. It’s nurtured by the hands of farmers who understand that quality and sustainability go hand in hand.
Our mission has always been to craft authentic, premium shisha molasses — but not at the cost of the environment or the communities that support it. This is why every step of the Mawwal production process, from the farm to the final packaging, is guided by care, consciousness, and craftsmanship.
Sustainably Grown, Locally Rooted
The tobacco used in Mawwal’s molasses is locally cultivated in select Lebanese regions known for their rich, mineral-dense soil. These lands have nurtured tobacco for generations — and we are committed to preserving them for generations to come.
We work directly with small-scale farmers who use low-impact agricultural practices, minimizing the need for synthetic chemicals and promoting soil health.
Crop rotation and water efficiency techniques are employed to ensure long-term ecological balance.
Our farming partners are not just suppliers — they’re stewards of tradition and sustainability.
Conscious Harvesting & Processing
Harvesting is done with precision and respect for the leaf. Our farmers handpick tobacco at peak maturity, ensuring maximum flavor without excess waste.
From there:
Tobacco leaves are air-cured naturally, reducing energy consumption.
Flavors like mint, lemon, and gum are derived from ethically sourced natural oils and essences.
No artificial coloring. No harmful additives. Just clean, aromatic enjoyment.Eco-Minded Manufacturing
Our production facility is optimized to reduce our footprint:
Recycled and biodegradable packaging is used for all Mawwal boxes.
Water used in blending and cleaning is filtered and reused where possible.
All waste materials from tobacco trimming and flavoring are repurposed or composted — nothing is left to waste.
People First, Always
Beyond the land, we invest in the people who bring Mawwal to life. From fair wages to safe working conditions, our entire supply chain is built on respect, transparency, and dignity.
We actively support farming communities through education initiatives and seasonal support.
Each box of Mawwal isn’t just a product — it’s a result of mindful collaboration from field to finish.
Taste the Difference
When you light a bowl of Mawwal, you're not just indulging in flavor — you're supporting a movement. A return to mindful sourcing. A celebration of Lebanese roots. A promise to protect what matters.
From farm to flavor, Mawwal is committed to quality, sustainability, and authenticity in every puff.